What is Web Vitals?
Turkish: Web Vitals
Web Vitals are Google's metrics for monitoring page experience through loading speed, interaction latency, and visual stability.
What are Web Vitals?
Web Vitals are Google’s family of metrics for measuring web page experience with technical signals. They move performance evaluation beyond “did the page load?” and focus on how real users experience loading, responsiveness, and visual stability.
Which Metrics Are Included?
The most important subset is known as Core Web Vitals. LCP measures how quickly the main content becomes visible, INP measures how quickly the page responds to user interactions, and CLS measures unexpected layout shifts. Additional metrics such as FCP and TTFB help with diagnosis.
Data can come from lab tests or real-user measurement. Lighthouse and PageSpeed Insights provide controlled tests, while the Chrome UX Report and Search Console better reflect field experience.
Business Use
Web Vitals matter for organic traffic, paid conversion, and mobile user experience. A slow product listing page, delayed filter response, or shifting checkout button can affect revenue and support volume directly.
For SEO, these metrics are not the only ranking factor; content quality and search intent still matter. Still, measured performance gives teams a useful early-warning system for technical SEO and user satisfaction.